I first started learning about SEO almost 7 years ago, before I knew it had a name.
We owned a Stock Photography Bank, and I noticed that if words were repeated on a page several times, that that page was like to appear higher in search engine results, the more times the word was repeated the higher it would appear in search engine results.
Through my interest and inquisitive nature, I realised if the title of the webpage (the bit that shows at on the top bar of your browser) had the same keywords, the page didn’t need to have the word repeated so many times and yet it would still appear high, and sometimes higher, in search engines.
I tried many techniques; some worked, and many didn't. I joined SEO forums, learnt a few tricks, but found that through changing little things with the Standard SEO techniques people were using, I had better results. I made a few enemies by disagreeing with the SEO guru's of the day, and in the end stopped posting on forums, and just went and had a look to see if anything was new.
I very quickly found that watching search engines, studying sites that ranked well, and working out why they ranked well, was the best way to learn SEO. Only makes sense really. Having my own big website, about 20,000 pages, I had plenty of room for experiments, I could try 30 or 40 different things at once, and see what worked best it wasn't long before I could predict an outcome.
I have tried all the SEO programs that are available and while some had a nifty thing they did, none was worth the money they wanted to buy the program. I hired someone to code a program that would do those nifty SEO tricks and tips, it cost way less than buying several programs just for the one help SEO thing they did.
To date I have done SEO on over 40 websites and am currently working on 7 sites; I have a personal limit of 10 sites at a time, as I like to give each site the time it deserves.
We now have 4 people working for us, doing the more time consuming aspects of SEO like directory submissions and finding linking partners; but I always do the important work myself, as I like to know exactly what's going on with my clients and like to give them top notch work.
I understand that people coming to me for my services are in need of help and often wonder if the investment I’m asking them to make will be worthwhile; when I know they have tried so many other things and are dubious about this working. The least I can do is make sure it works, and the only way to do that is to do the work myself.
To read more please see my blog
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